Dividend Data vs Redbark

Dividend Data brings 30+ years of stock market data for 80,000+ tickers directly into your Google Sheets and Microsoft Excel spreadsheets — no API keys, no coding, no copying and pasting.

Built for dividend & fundamental investors, it gives you instant access to dividends, yields, payout ratios, growth rates, financial statements, earnings, ratios, price history, and 100+ metrics through simple custom formulas.

Just type a formula. The data appears live.

What makes it different:

• Free tier with 2,500 monthly credits — no trial expiration
• 16 custom functions covering everything dividend investors need
• 30+ years of historical data
• Works in both Google Sheets and Microsoft Excel
• Built by a dividend investor, for dividend investors

Used by fundamental investors who want institutional-grade data without the institutional price tag.

Redbark is a secure data pipeline platform designed to automate financial tracking by connecting Australian bank accounts and global investment portfolios directly to productivity and budgeting tools. It serves as a critical infrastructure layer that eliminates the manual, error-prone processes of exporting CSV files or manually entering transaction data. Unlike legacy methods that rely on risky and often unreliable screen-scraping, Redbark leverages regulated, bank-approved APIs. For Australian banks, it uses the official Consumer Data Right (CDR) framework, ensuring secure, consent-based access to transaction, balance, and investment data. The platform's core architecture is built on a pass-through model, meaning financial data flows directly from the user's institution to their chosen destination like Google Sheets, Notion, or YNAB, without being stored on Redbark's servers. This design prioritizes user privacy and data security. The primary value proposition is providing individuals and small businesses with a real-time, automated, and consolidated view of their finances within the tools they already use, saving significant time and reducing errors. According to a 2023 report by the Australian Banking Association, automation of financial data aggregation can reduce manual reconciliation errors by up to 90%, highlighting the efficiency gains Redbark delivers.