Sentaiment
Sentaiment shows how AI describes your brand and provides actions to fix it.

About Sentaiment
Sentaiment is the definitive AI brand perception platform, engineered to solve a critical modern marketing challenge. In an era where 89% of B2B buyers use AI to research vendors, brands are being defined by Large Language Models (LLMs) like ChatGPT, Claude, and Gemini using whatever data they can scrape, which is often outdated or inaccurate. Sentaiment provides marketing, communications, and PR agencies with critical visibility into how these AI models represent their brand. The platform transforms weeks of manual analysis into a five-minute automated process, delivering a comprehensive Perception Audit, a unified performance score, and model-specific corrective actions. It empowers forward-thinking teams to move from flying blind to having clarity and control, enabling them to proactively shape their AI-driven narrative before it irrevocably shapes market perception.
Features of Sentaiment
Echo Score
Your brand's clarity, quantified into a single, actionable metric. The Echo Score synthesizes data from across all monitored AI models to show how accurately and comprehensively they understand your brand. This allows teams to track performance over time and measure the impact of their corrective strategies with objective data, moving beyond guesswork to measurable improvement.
Multi-Model Analysis
Gain comprehensive insights across every major AI interface. Sentaiment performs rigorous, consistent analysis not just on ChatGPT, but also on Claude, Gemini, Perplexity, Grok, and others. This holistic view is essential, as different models may source and present information differently, ensuring you have a complete picture of your brand's AI footprint.
Suggested Actions
Receive prioritized, model-specific recommendations to correct misrepresentations. Sentaiment doesn't just identify problems; it provides clear, actionable fixes ranked by potential impact. This tells your team exactly what content to update, which narratives to reinforce, and where to focus efforts to align AI outputs with your intended brand story.
Competitive Echo Analysis
Benchmark your AI brand perception directly against key competitors. This feature allows you to see where you lead and where you lag through AI's eyes, providing crucial competitive intelligence. Understanding your relative positioning helps identify strategic opportunities and threats in the AI research landscape that buyers navigate.
Use Cases of Sentaiment
For Marketing & PR Agencies
Agencies can leverage Sentaiment to provide a cutting-edge, data-driven service for clients, monitoring and managing their AI brand presence at scale. It transforms an abstract concern into a tangible, reportable service, allowing agencies to demonstrate proactive value and protect their clients' reputations in the new AI-driven search environment.
For Enterprise Brand Management
Large organizations use Sentaiment to gain centralized control over their narrative across multiple brands, subsidiaries, or product lines. The platform's entity tracking and trend analysis enable global teams to ensure consistency, identify emerging misrepresentations early, and coordinate corrective actions across different business units.
For Pre-Investment Due Diligence
Investors and analysts utilize Sentaiment to assess a company's market positioning and reputational strength through a novel lens. The Echo Score and perceived attributes provide unique insight into a brand's modern digital health and potential vulnerability or strength in AI-driven discovery channels.
For SEO & Content Strategy Teams
SEO professionals integrate AI perception data into their broader digital strategy. By understanding how AI models interpret brand content, teams can optimize website copy, press releases, and other digital assets for AI readability, directly addressing the 26% visibility gap many brands face.
Frequently Asked Questions
How does Sentaiment get its data?
Sentaiment uses secure, automated queries to major public AI model interfaces (like ChatGPT, Claude, etc.) simulating common user prompts about your brand. It then analyzes the responses for accuracy, sentiment, and key attributes. The process is designed to mirror how potential customers actually use AI for research.
What is an "Entity" in my plan?
An entity is a distinct brand, company name, product line, or executive profile you wish to monitor. For example, a holding company might track its parent brand and two main subsidiaries as three separate entities. Each entity receives its own Echo Score and individual analysis across the selected AI models.
Can Sentaiment actually change what AI says about my brand?
Sentaiment itself does not directly edit AI model outputs. Instead, it provides you with the specific, actionable insights needed to correct the source information that AI models are likely scraping. By following the platform's Suggested Actions—such as updating outdated website copy or issuing a press release—you influence the data ecosystem, leading to improved AI representations over time.
How quickly will I see improvements after making changes?
AI models update their knowledge bases at different, often undisclosed, intervals. While some improvements may be seen in a matter of days, a consistent strategy monitored over weeks is typically required to see a measurable shift in your Echo Score. Sentaiment's trend tracking is designed to help you measure this progress methodically.
Pricing of Sentaiment
Sentaiment offers simple, transparent pricing with no per-seat fees or usage limits. All plans include a 14-day free trial. The Monitor plan is $10/month for basic tracking of 1 entity on ChatGPT with weekly analysis. The Starter plan ($49/month) supports 3 entities, any 3 LLMs, daily analysis, and 10 suggested actions. The most popular Professional plan ($149/month) is for scaling teams, offering 10 entities, any 5 LLMs, hourly analysis, and all suggested actions. For large organizations, an Enterprise plan with unlimited entities, custom API integrations, and full feature access is available with custom pricing.
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